CASE STUDY

Infographics

RESULT: +40% Engagement Increase in Campaigns with Infographics for Educational Career Programs

Role: creative direction, design, illustration

The Ask:

Two divisions of a large career college wanted to create further interest with campaigns based on popular blog posts. 

The Solution:

After brainstorming with the career college, we agreed that creating boldly visual, yet informative graphics to share via gated online content would be an impactful choice.

I created a combination of custom graphics and highly customized vectors. I worked closely with my copywriters to turn blog posts into intriguing infographics that really converted. There as well as countless others I have done were extremely popular throughout multichannel campaigns.