CASE STUDY

Video

Genomics Virtual Event Video Intro

The Ask:

Create an engaging video to tell the story of the why behind the passion at a large genomics company to be used as an intro in a virtual event.

The Solution:

I worked with my team to write a script that painted a vivid picture of the motivation behind all the the passionate genomic scientists at this company. It describes the notion that this has been their lifelong mission since childhood. I sprinkled icons and infographics throughout the video to end up with a video that has fulfilled the ask as well as had many other uses.